|
|
|
Pixel advertising is a form
of display advertising where the cost of the advertisement
is calculated and priced per pixel. The more pixels
purchased equates to more exposure for the advertiser.
|
| |
|
Rates are usually priced per
100 pixel blocks since any less and the space occupied
would be too small to display anything meaningful
and attract clicks.
|
| |
|
The effectiveness of this type
of advertising has generally been questioned and
often disregarded as nothing more than passing fad
but this hasn't stopped the numerous websites selling
pixels from popping up over the years.
|
| |
|
We suggest that before purchasing
pixel advertising make sure you know how many page views per month the website is getting
first. If
the website isn't getting significant amounts of traffic then
it's best to look elsewhere.
|
 |
